According to reports, NBA Youngboy has struck a global joint venture deal with Motown.
“I’m excited to work with Never Broke Again, a homegrown brand that has created an incredibly authentic and credible movement that represents the next generation in Louisiana’s legacy of ground-breaking hip-hop labels,” Ethiopia Habtemariam, Chairman and CEO of Motown Records. “I look forward to working with YoungBoy and Montana to continue to grow their vision and reach their fans around the world.”
Despite still being locked up, NBA Youngboy was excited about the new deal. “I felt like I had a responsibility to my artists to make sure to find the right partner for my label. I’m looking forward working with Ethiopia, Kenoe and Motown Records,” he said.
“Motown has been an inspiration for generations – a place that helps develop artists, songwriters and business executives and I’m thankful to Ethiopia, Kenoe and the team for making Never Broke Again part of the Motown family,” said Kyle “Montana” Clairborne, one of the higher-ups at Never Broke Again, LLC.